BootstrappedPlaybook · 5 min read
Give something away, every week
Why a launch day doesn't last, and the weekly rhythm that does: one free thing about your buyer's problem, one post with a real number, one short video, one founding offer.
- →In 60 seconds
- →Step 1: Stop betting on one launch day
- →Step 2: Pick one narrow problem, for one kind of person
- →Step 3: Make the free thing
- →Step 4: Post it, with a real number
- →Step 5: Add a 30-second video
- →Step 6: Open a first group, and count what happens
Already have an account? Sign in